Fashion & Accessories
A curated B2B destination for brands ready to secure listings, distribution, and partnerships in Saudi Arabia and the GCC.
Exhibit in 20262025 Highlights
4,750
SQM Exhibition Space
B2B MARKETPLACE SCALE
168
Brands Exhibited
FROM 14 COUNTRIES
2,800
B2B Trade Visitors
Why Fashion in Saudi now
Saudi Arabia is one of the fastest-moving lifestyle markets in the region. Store expansion, stronger wholesale and e-commerce channels, and a young, trend-aware customer base are accelerating demand for fashion, footwear, accessories, and differentiated brand stories.
Fashion market projected at SAR 216.4B for 2026.
What you can achieve
• Secure listings through direct wholesale buyer conversations
• Build your distributor/agent pipeline across Saudi and the GCC
• Convert introductions into next-step commercial discussions in a focused B2B environment
• Benefit from category zoning, exhibitor tagging, and lead capture to support post-show follow-up
What you can exhibit
Ready-to-wear and couture
Footwear
Leather goods
Textiles*
Bags and accessories
Contemporary and modest fashion
Jewelry and timepieces
Sleep and swim wear
Fashion innovation and sustainability
*Apparel fabrics, home textiles, and technical fabrics for sourcing and production partnerships.
Who you will meet
• Retail group buyers and category teams (Saudi + GCC)
• Department stores and multi-brand retailers
• Concept stores owners
• Distributors and agents
• E-commerce and omnichannel category buyers
• Franchise and channel partners exploring new brands
Debut edition proof
The 2025 debut brought together international and local brands in a high-relevance trade setting, supporting listing conversations and distribution pathways with qualified B2B visitors.
Next steps to exhibit
- Request the 2026 floorplan, rate card, and category zoning.
- Share your brand profile and objectives (markets, categories, target partners).
- Confirm your stand and onboarding timeline.